Explore India’s booming travel market, set to reach $500 billion by 2034, and discover how Agoda’s Sustainable Tourism Impact Fund is helping small businesses adopt eco-friendly practices. Stay ahead with insights from the STR Daily Podcast powered by Boost Lee. Get more insights in our podcast.
India’s travel industry is poised for extraordinary growth, contributing $221 billion to the country’s GDP in 2023. This marks a 10% increase from pre-pandemic levels. With an annual growth rate of 9% and online travel platforms growing at a striking 18% year over year, experts project that India’s travel sector could reach $500 billion by 2034.
While some draw parallels to China’s travel boom a decade ago, India’s journey is unique, shaped by its distinct infrastructure challenges and rapidly evolving tech landscape. It’s clear, however, that both domestic and international travelers see India as a vibrant, must-visit destination.
Next, we spotlight Agoda’s Sustainable Tourism Impact Fund, designed to help small businesses in Southeast Asia embrace eco-friendly practices. With support from organizations like WWF Singapore and the Untours Foundation, Agoda provides:
This initiative builds on Agoda’s Eco Deals program, which has raised $1.4 million for conservation efforts since 2022. By focusing on biodiversity protection, emissions reduction, and community engagement, the program aligns with the priorities of mindful travelers. In an era of heightened greenwashing concerns, Agoda emphasizes transparency and measurable outcomes to verify environmental and economic benefits.
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