Tripadvisor is cracking down on fake reviews, removing 2.7 million in 2024 to protect credibility, while Asia's travel market is booming, with Thailand expecting 40 million visitors in 2025. Discover how these trends impact short-term rentals and how businesses can adapt to shifting travel demands.
For Airbnb & short-term rental hosts
Direct bookings that don’t depend on Airbnb.
Boostly builds you your own booking website and does the marketing to fill it, so guests book your short-term rental directly with you, not through Airbnb. You keep the commission you’d lose to the platforms, you get every guest’s contact details, and they book with you again next time.
$0 today · then $297/month · no setup fee · cancel anytime · no tech skills needed
Less reliant on
Vrbo
Vrbo
a real direct-booking site, built by Boostly
- 2,000+
- hosts
- $1bn+
- in bookings
- 4.4/5
- on Trustpilot
- 27+
- software integrations
Works with the booking software you already use, or just connect your Airbnb
+22 more
The real problem
The problem was never Airbnb. It’s relying on it.
During the pandemic, Airbnb switched thousands of hosts off overnight, bookings cancelled, businesses frozen, no say in it. Hosts get suspended in peak season with no explanation. The fee climbs. The rules change. When every booking lives on someone else’s platform, they’re in charge, not you.
You own the property. You should own the bookings too.
Relying on Airbnb & Booking.com
- Pay ~15% commission on every booking, even repeat guests
- You never get the guest’s email or phone number
- One policy change or suspension from chaos
Owning your bookings
- Keep the full booking value, and the repeat stays
- You get every guest’s details, so you can rebook them
- A booking channel that’s yours for good
Run the maths
Airbnb takes more from you every year than Boostly costs.
Most operators never run the numbers. When you do, $297/month stops looking like a cost, and starts looking like the cheapest money you spend all year.
Staying dependent on Airbnb
~$18,000/yr
An operator doing $120k/yr in bookings hands Airbnb ~15%, roughly $18,000 every year, on guests you never get to keep.
- × Charged again every time they rebook
- × No guest data, no repeat-booking engine
- × One suspension from losing the lot
With Boostly
$3,564/yr
$297/month, everything in. Win back even 1 in 5 of those bookings direct and you’re miles ahead, and you keep the guest for next time.
- ✓ Keep the commission you’d have lost
- ✓ Keep each guest’s details and rebook them directly
- ✓ A channel no platform can switch off
Your numbers will differ, but the commission you pay the platforms almost always dwarfs the subscription. Boostly costs less than the commission on a single good month.
The part everyone gets stuck on
“But how will guests find my own site?”
It’s the real reason most hosts never go direct: a booking website is useless if no one visits it, and you can’t out-spend Airbnb on Google. So Boostly isn’t just a website. It also does the marketing that gets guests onto your site and booking.
Show up on Google
Your pages are built to show up on Google when guests search for a place to stay, so they find you, not just your Airbnb listing.
Bring guests back
Automatic emails bring past guests back to book again directly, even the ones who first found you on Airbnb.
Show up on social
A social planner + AI posts keep you visible without the daily grind.
Coaching that works
Two live calls a week + 1,000+ hosts, so you’re never doing it alone.
Stripe handles the payment. Your booking software handles availability. Boostly builds the site and brings the traffic. Guests pay you directly, money lands in your bank.
The sites we build
Designed around your brand, not a template.
Real direct-booking sites Boostly built for real hosts, each one unmistakably theirs.
A custom agency build like these costs $5,000 to $14,000. With Boostly it’s $297/month, no setup fee, your first preview in about 30 minutes.
Proof
Real hosts getting real direct bookings.
4.4/5 on Trustpilot · 2,000+ hosts across 25+ countries.
★★★★★
80% direct bookings
“I now get 80% of my bookings direct and 40% of guests come back and book again.”
Rose TipkaYour Family’s Place, USA★★★★★
4× revenue
“Direct bookings grew consistently and revenue quadrupled. The Boostly system just works.”
SergioThe Jungle House★★★★★
€20,000 in 3 weeks
“I made €20,000 in bookings within 3 weeks of going live, and got 10 hours a week back.”
StephanieBy the Sea Holidays★★★★★
90% direct, 60% repeat
“90% of my bookings are now direct. 60% of guests are repeat bookers. Boostly gave me back my time.”
HarroHive at 52★★★★★
$2M revenue track
“Within weeks of launching I landed a $5,000 direct booking. We’re now on track for $2M in revenue.”
SethSix Gen Rentals, USA★★★★★
£6,000 single booking
“My first standout win was a £6,000 direct booking through my Boostly site. It paid for years of the service.”
NikkiSTR Host, UKBuilt by the team behind the Book Direct movement
You own the website. We build it and run it for you.
You probably already know Mark Simpson, “The Book Direct Guy”: two best-selling books, 500+ podcast episodes, and the largest book-direct community in short-term rental. You’ve heard the message plenty of times by now: own your bookings. Boostly Scale is how you finally act on it. It’s the exact system 2,000+ hosts use to take back control, now self-serve and $0 to start.
📚 2 best-selling books🎙️ 500+ podcast episodes🌍 2,000+ hosts · 25+ countries
Respected by the names shaping short-term rental
How it works
Your first site preview in about 30 minutes.
No developers. No $4,000 build. No three-month wait. If you can run an Airbnb listing, you can do this.
-
1
Start your free trial
$0 today. Full access for 14 days, no charge until day 15.
-
2
Connect your booking software or Airbnb
Plug in the listings you already run, add your photos, link your own Stripe.
-
3
We build your site
Your first Boostly site preview is ready in about 30 minutes, built to your brand.
-
4
Launch & fill the calendar
Use the built-in marketing and coaching to bring in direct bookings, week after week.
Pricing
Agency-quality website, without the agency price.
A custom direct-booking build runs $5,000 to $14,000 upfront. Boostly Scale is everything-in, one monthly price, no setup fee.
Boostly Scale
14 days free$0due today
Then $297/month · no setup fee · cancel anytime
Start 14 days free
$0 today
Cancel in one click
No setup fee
No contract
- Your direct-booking website (built for you)
- Marketing built in: Google SEO, guest emails, social posts & AI content
- Connects to your booking software (or Airbnb) + your own Stripe so guests pay you
- A guest database that automatically brings past guests back
- Two live coaching calls a week + 1,000+ community
The Boostly promise: follow the system and recoup what you pay through tracked direct bookings, or we keep working with you, free, until you do.
You’ll just need the usual essentials: a domain, your booking software (or your Airbnb listing), and your own Stripe account. That’s it.
FAQ
The questions hosts actually ask.
How will guests actually find my site?+
That’s the whole point of Boostly. Your site is built to show up on Google, and you get email, social and AI-content tools to bring guests to it, plus coaching on how to use them. Boostly actively markets your site for you, it isn’t just a page that sits there.
Is there a setup fee?+
No. No $4,000 cheque, no big upfront build cost. It’s $0 today, then $297/month, everything included. Cancel anytime.
Do I need to be technical?+
No. Boostly builds the site for you and you get coaching + support. If you can run an Airbnb listing, you can run this.
Couldn’t I just build a site myself for cheap?+
You can build a page for a few hundred pounds, but a page isn’t bookings. The value here is the marketing system that drives traffic and rebooks guests, done for you, with people to call when you’re stuck.
How do guests pay, and what about deposits?+
Guests pay by card/Apple Pay/Google Pay through your own Stripe, money goes straight to your bank, Boostly never holds it. You set your own deposit and cancellation rules.
How does the free trial & billing work?+
Full access for 14 days, $0 today. Add a card so it flows into your subscription if you continue; billing starts at $297/month on day 15. Cancel anytime before then and pay nothing.
Is $297/month all I pay to Boostly?+
Yes, that’s the Boostly Scale subscription. You’ll have the usual third-party essentials (domain, your booking software, Stripe fees), but Boostly itself is $297/month, no setup fee.
Stop renting your business from Airbnb.
Every week you wait, your best guests rebook through someone else’s platform, and you pay the fee again. Start owning those bookings today.
$0 today · then $297/month · no setup fee · cancel anytime